Manifesto

Our healthcare system is broken.
And when it comes to women’s health — it’s even worse.

Women’s health is complex, emotional, and deeply personal — yet it’s treated as fragmented, dismissive, and underrepresented in both research and product innovation.
Symptoms are treated in isolation. Root causes are ignored.
And clarity is almost impossible to find.

We usually only seek help once something feels wrong.
That’s when we’re thrown into a system that’s cold, chaotic, and often confusing.
We try to find answers, hoping someone — anyone — can fix us.
But we quickly realize: it’s not just hard for us to understand our bodies… it's also hard for many practitioners. They don’t have the time. Or the tools. Or even the training.

So we bounce.
From doctor to specialist.
From app to supplement.
From friend to forum.
And every time our needs shift — from puberty to pregnancy to postpartum to perimenopause — we’re forced to start over.
New questions. New symptoms. New practitioners. New confusion.

We spend time. We spend money.
We still don’t get the answer.

Eventually, we start asking:
Why is this happening to me? Where is this coming from?
We try to take health into our own hands.

But now we’re drowning in information.
We don’t know what’s true.
We don’t know what works.
We don’t know what’s right for our unique body.
And we definitely don’t know where to begin.

This is the reality for millions of women.
And it shows:

And still, no one is connecting the dots.

• Life expectancy is rising — but we spend almost 50% of our lives in poor or moderate health.

• Hormonal imbalances, skin issues, chronic fatigue, infertility, and gut problems are skyrocketing.

• Burnout is becoming the norm, not the exception.

• Toxins are in our food, water, plastics, even our cookware.

And still, no one is connecting the dots.